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Gulf News Post

Middle East premier news source

  • public relations and communications differences
    Opinion

    Why PR needs higher governance and ethical standards

    - By Mohamed Ghozeil

    Exploring the nuisances and differences between two sciences: PR & communications.

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  • Saudi Arabia 2030: national branding
    Opinion

    Saudi Arabia vision 2030: converting its human wealth to brand advocates

    - By Mohamed Ghozeil

    How Saudi Arabia successfully mobilizes its people to become its greatest human wealth.

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